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Prof. Dr. Alfred Kuß

Prof. Dr. Alfred Kuß

Freie Universität Berlin

Marketing-Department

Profession of Marketing

Professor emer.

Address
Arnimallee 11
14195 Berlin

Development

  • Born in 1947
  • Until 1973: Studies of Business Administration at the Free University of Berlin
  • 1978: Doctoral Studies at Free University of Berlin
  • 1984: Habilitation at Free University of Berlin
  • during the 80's and 90's: Numerous research stays at the New York University
  • 1986 - 1994: Professor of Marketing at Fernuniversität Hagen (during this time: faculty director and vice dean)
  • Offerings at the Universities of Lüneburg, Kassel and Chemnitz (all declined), and at Free University of Berlin
  • 1994 - 2014: Professor of Marketing, at Free University of Berlin (during this time: faculty director and vice dean)
  • Since 2004: Prof. emer.

Research focuses 

  • Market research
  • Marketing theory
  • Research methodology

Further information can be found here.

You can find a variety of  Prof. Dr. Alfred Kuß' list of publications here.