Master of Science in Management & Marketing
Our chair offers the following courses: Leadership and Organization
"Master of Science in Management & Marketing" - Brochure (PDF)
Curriculum
1. Semester |
2. Semester |
3. Semester (abroad / Incoming students) |
4. Semester |
Buyer Behavior and Marketing Communication |
Business-to-Business Marketing |
Management Theory (6 ECTS) |
Master's Thesis |
Empirical Research Methods |
Managing Interorganizational Relations |
Marketing Theory (6 ECTS) |
|
Leadership and Organization |
Multivariate Methods of Analysis and Qualitative Research Methods I (6 ECTS) |
Management Case Study Seminar (6 ECTS) |
|
Strategic Management (6 ECTS) |
Marketing Research (6 ECTS) |
Marketing Case Study Seminar (6 ECTS) |
|
Human Resources Management (6 ECTS) |
Management Research (6 ECTS) |
Language Classes (6 ECTS) |
|
Multivariate Methods of Analysis and Qualitative Research Methods II (6 ECTS) |
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(30 ECTS) |
(30 ECTS) |
(30 ECTS) |
(30 ECTS) |