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Dipl.-Kffr. Maike Herrmann

Research Associate

Herrmann

Freie Universität Berlin

Marketing-Department

EMBM - Executive Master of Business Marketing

Researcher

Address
Arnimallee 11
14195 Berlin
Office
Administration
Petra Theuer
Fax
030 838-4 60676
Homepage

since April 2016: Research Associate and Ph.D. student at the Marketing-Department (EMBM)

09/13-03/16: Marketing Managerin/Teamleiterin in the product-management of Storck Deutschland KG

05/12-08/13: Senior Product-manager im the field of Neue Markenentwicklung der August Storck KG

06/08-04/12: Product-manager at Storck Deutschland KG

06/06-05/08: Trainee Marketing & Sales at August Storck KG

09/05-02/06: Online-Marketing Manager at Ciao GmbH

09/02-05/03: Study abroad at Babson College Wellesley, Massachusetts (USA)

10/00-09/05: Diploma studies of international Business Economics at the Friedrich-Alexander-Universität Erlangen-Nürnberg (focus: Marketing, Management, Entrepreneurship)

Diploma thesis on the subject „Nutzerwertbasierte Segmentierung zur Unterstützung der Preisdifferenzierung für Intermediäre im e-commerce“

ExecMBM
China-Europe EMBM