Last week we had the pleasure of welcoming Jonathan Bundy from Arizona State University as a visiting scholar at the Marketing Department. Prof. Bundy presented his research on "Cancellation as a social and organizational phenomenon" in the ‘Forschungswerkstatt’ of the School of Business & Economics. Our team had great thought-provoking meetings and brainstorming sessions with Prof. Bundy

The members of the Doctoral Program in Business Research also benefited from Jonathan Bundy's experience as Associate Editor at the Academy of Management Review and discussed approaches and best practices around theory development and the publication of theoretical research with him.

Thanks for visiting, Jon! We hope to welcome you back to the Marketing Department soon.