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Kristian Kunow


Freie Universität Berlin
School of Business and Economics
Path Dependency Research Center
Garystr. 21
D-14195 Berlin

Tel.: 030/838-57180
Fax: 030/838-57186
Email: kristian.kunow @ fu-berlin.de


Dissertation topic:


And the hits just kep on coming... Adaptive expectations, path dependence and breakage in the case of major labels´ music marketing



Since 04/2008
Member of the Doctoral Program "Research on Organizational Paths", Free University, Berlin

Master-Thesis: Communication in Organizational Change – Considerations on a Comparatively Complex Mechanism and its Consequences for Management

Studies of Media and Communication Sciences and Business Administration at University of Siegen, University of Seville and Brunswick Institute of Technology/University of Art

Scientific and professional background:

04/2011 - 07/2011 Visiting Researcher at Media Management and Transformation Center (MMTC), Jönköping International Business School (JIBS) in Sweden


10/2009 - 03/2010


Lectureship at the Institute of Social Sciences, Humboldt-University, Berlin
12/2007 - 04/2008
Research assistant, Institute of Media Research, project „Crisis Communication“, University of Siegen

04/2006 - 04/2007
Management consultancy C4 Consulting GmbH, Düsseldorf

07/2005 - 03/2006
Student assistant DFG Collaborative Research Center 615 „Media Upheaval“, subproject „Media Dynamics, Principles and Strategies of Media Fusion and Differentiation“, University of Siegen

04/2002 - 02/2005
Tutor, degree course „Media-Planning -Development and -Consulting“, University of Siegen


Research interests:


  • Organizational competences and routines
  • Strategic processes
  • Organizational and technological path dependence
  • Media industries and digital business models




Kunow, Kristian, Gersch, Martin, Koch, Jochen (im Erscheinen): Temporary Incompetence as a Path Breaking Strategy. Two Major Record Companies’ Effords to Escape their Competence Lock-in. Jahrbuch Strategisches Kompetenz Management, Vol.6.

Kunow, Kristian (2013): Nothing but the Hit. Pfadabhängige Kompetenzentwicklung und die Adaptions(un)fähigkeit großer Tonträgerunternehmen. In: Dolata, Ulrich; Schrape, Jan-Felix (Hrsg): Internet, Mobile Devices und die Transformation der Medien. Radikaler Wandel durch schrittweise Rekonfiguration. Berlin: Edition Sigma.

Kunow, Kristian; Gersch, Martin; Koch, Jochen 2012): Temporary Incompetence as a Path Breaking Strategy. Major Label's Routines of Releasing Records and Path Dependence. 12th EURAM Annual Conference, Rotterdam, 6.-8. Juni 2012 (Paper angenommen zur Präsentation)

Kunow, Kristian (2011): Nothing but the Hit. Wie das Organisieren von Pfaden sich mit organisatorischer Pfadabhängigkeit paart: Major Label's Monetarisie- rung der Musiknutzung. Herbsttagung der Sektion Wissenschafts- und Technikforschung der DGS, Stuttgart, 24.-25. November 2011

Gersch, Martin; Koch, Jochen; Kunow, Kristian (2011): Temporary Incompetence as a Path Breaking Strategy. Major Label's Routines of Releasing Records and Path Dependence. 7th SKM Symposium jointly with 9th International Conference on Competence-based Management, Linz, 28.-30. September 2011

Kunow, Kristian; Gersch, Martin; Koch, Jochen (2011): New Competences for the Digital Age? Music Sponsoring Routines and Technology Resourcing of Major Record Companies. 27th EGOS Colloquium, Göteborg, 7.-9. Juli 2011

Kunow, Kristian (2011): The World as a Disc? Technology Resourcing Routines and Music Majors Path Dependence. 2nd International Conference on Path Dependence, Berlin, 3.-4. März 2011