Service Engineering (Master)
|Instructor||Prof. Dr. Martin Gersch|
|Scope of Course||4 hours per week; Workload: 180h / Semester|
Start: 21.04.2023 | 10:00
End: 28.07.2023 | 10:00
Target group: Master students of business informatics (6 ECTS, 180 hours/workload).
Content and learning objectives: The course teaches students methods for the systematic development of services. In addition to the scientific aspects of smart service systems, the participants develop their own prototype services in cooperation with companies by usines the lean management approach. After successful completion, students are able to independently analyse, evaluate and (further) develop services. In addition, the students learn how to calculate business concepts.
Interdisciplinarity: The course is open to Master's students from the fields of business informatics. After prior consultation, Master's students from other degree programmes can also participate in the course.
Teaching methods: The course will be designed as a so-called "action- and problem-oriented", interdisciplinary "blended learning" setting. Content from research related to service engineering will be combined with content from service-dominant logic. Guest speakers and practice partners will give presentations on various topics related to service development.
- Blackboard serves as a framework: here you will find all dates and contents (agenda), notes for live sessions as well as assignment sheets and links to the eLectures.
- The live sessions will take place according to the agenda via Cisco Webex (invitations as announcements on Blackboard).
- Slack will be used for communication within the working group as well as with the lecturers
Note on the current Corona situation: the module will take place in the form of e-learning. Concrete information on the course content, the performance components and the teaching format will follow in Blackboard in the next few weeks.
Examination: The course and the active participation are passed if the following achievements are made: Handing in the individual as well as group assignments with active participation in the group assignments, handing in a presentation and writing a final report on the case study solution.
- Basic principles and characteristics of a service orientation in companies and digitalized and networked services
- Economic implications of recent developments (e.g. Internet of Things, social networks, and convergence)
- Process models and formal principles of Service Engineering
- Planning, framing and controlling of integrative service and usage processes
Case studies from the fields of health care systems, mobility, academic teaching and learning, and media and entertainment