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Industry Panel: „Transformation of the German Healthcare System“

The Industry Panel „Transformation of the German Healthcare System” was set up at the Ruhr-Universität Bochum, at the 5th CCEC Workshop on June 30th 2004. The panel of experts accompanies and analyses the transformation process of the German pharmaceutical market, while also conveying insights concerning entrepreneurial action in the changing business environment. This is an empirical addition to theoretical research in the context of the research group “Change in Entrepreneurial Action”. The Industry Panel is now located at the Freie Universität Berlin, after Prof. Dr. Martin Gersch accepted his appointment as a full professor there.

Project duration: Since 2004
Contact: Prof. Dr. Martin Gersch; Prof. Dr. Lauri Wessel
Project budget: Third-party funds
Project partners: 12 Firms/Institutions from all levels of value creation of the German pharmaceutical market.
Goal/Research question: Theory-based and at the same time applied analysis of technologically driven change and transformation processes on market and industries levels, as well as on the individual business system level. The primary goal is the identification and analysis of potent change drivers and transformation mechanisms.



Competence Center E-Commerce
Entrepreneurial Network University (ENU)
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Department Information Systems