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International Blended Learning Network

In 2006, two credit point courses were developed based on multimedia case studies, which were integrated into the curricula of the participating universities as Blended Learning arrangements. The courses were offered as MBA courses or core courses for diploma students, all as part of the Marketing and/or Business Informatics fields of specialization. Internationally assorted student teams solved problems within the scope of internet-based case studies. The teamwork as well as the presentation of the results are realised with the support of the latest internet and video technologies.

Project duration: Since 2005
Contact: Prof. Dr. Martin Gersch; Dr. Hannes Rothe
Project budget: Own funds; Third-party funds at the Ruhr-Universität Bochum
Project partners: Tongji University of Shanghai; Marmara Universität Istanbul; Ruhr-Universität Bochum (http://www.lernwelt.rub.de)
Goal/Research question: Implementation of an international Blended Learning Network to develop and realize cooperative course types.



Competence Center E-Commerce
Entrepreneurial Network University (ENU)
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Department Information Systems