School of Business & Economics/Business Administration/

Marketing-Department

General Information

Here you will find information and guidelines for studying at the Marketing Department on the following topics:

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Appraisals and Letters of Recommendation

Points and Grades

Guidelines for Academic Work at the Marketing Department

Structure, outline, and core components of the paper

Literatur und Zitieren

Layout, format, and language

Figures, tables and abbreviations

Use of artificial intelligence

Submission of work

Evaluation and evaluation criteria

Templates for Seminar papers and Theses

Bachelor thesis templates

Master thesis templates

Seminar paper templates